Magazine
A Genre of its Own
The wild and colorful world of Louisiana festival posters
Published: September 1, 2026
Last Updated: September 1, 2026
New Orleans Jazz & Heritage Foundation Archive
The 1976 New Orleans Jazz & Heritage Festival poster featured Maria Laredo's representation of Fats Houston, grand marshal of the Eureka marching jazz band.
Louisiana is home to more than four hundred festivals and events every year. Each one recognizes something unique and significant to Louisiana—from strawberries, watermelon, rice, and tamales to jazz, blues, funk, and zydeco, Louisianians are celebrating our food, music, people, and everything in between. Our festivals uplift Louisiana cultures, arts, and industry (often all at once).
To commemorate our special “Festivals” issue, we have curated a series of vintage festival posters. Some posters are works of art that people frame and keep in their homes. Some are hand drawn and homegrown. But, all of them are pieces of history that mark a moment in time. They capture the collective aesthetics of the festival in a given year, asking us to consider what the festival organizers wanted us to know about the event and who they thought their audience was.
Our collection below conveys a range of quirky and colorful posters that showcase the wide variety of celebrations Louisiana hosts annually.
- The 2012 Louisiana Book Festival artwork features custom stained glass artwork by artist Karen Bourque. Courtesy of Louisiana Book Festival
- The poster artwork for the 1984 Shrimp and Petroleum Festival. Courtesy of the Shrimp and Petroleum Festival
- The original poster for “A Tribute to Cajun Music/Hommage a la Musique Acadienne,” which was held on March 26, 1974. Courtesy of Festivals Acadiens et Creoles
- The poster for New Orleans Po-Boy Fest 1979 featured artwork by local cartoonist Bunny Matthews. Courtesy of HNOC
- The poster for the Smithsonian Institute and National Park Service’s 1985 Festival of American Folklife in Washington, D.C., featuring a drawing of the Scene Boosters Marching Club Annual Parade in New Orleans by Michael P. Smith to celebrate its Southeast Louisiana focus. Courtesy of Smithsonian Folklife Festival
- The poster for the 53rd annual Crowley International Rice Festival in 1989. Courtesy of HNOC
- The poster for the 1984 Breaux Bridge Crawfish Festival featuring artwork by George Rodrigue. The festival was founded in 1959 to help revive public perception of shellfish. Courtesy of KnowLA






